Value Purpose defines who you are, why you exist, what you hope to accomplish and what your culture value set is, providing a focal point that enables everyone to work towards a single purpose.
VALUE Purpose
To ensure that your business can scale successfully, and to avoid the erosion that results from unfocused and silod businesses and brands, Value Purpose gives clarity behing the “what,” the “who,” and the “why,” as well as defines what you hope to accomplish by achieving your mission. Value purpose also develope the essentail VALUES - the core principles and ideals that drives both brand and culture.
